We can say more or less boldly: smokers who have never heard of the Marlboro cigarettes, there is no such thing. After all, the brand, founded in 1902 by none other than Philip Morris, is so famous and successful that we can safely talk about an incomparable success story. Curiously, it doesn’t look like this at first; Because: Even in the early years after founding, Marlboro didn’t do well. Even an attempt to offer the product as a pure women’s cigarette with an appropriate advertising slogan (“Mild As May”) did not help – and shortly before World War II, the brand even completely disappeared from the market.
The road was hard and rocky – but it was worth it. But then – and with the beginning of the 50s – the brand’s success story slowly but surely began to gain momentum. Filtered Marlboro cigarettes (which no one really wanted to have before) suddenly became extremely popular – and with a striking, almost still current package design in red and white colors, the course was set for future success. In the 1960s, those in charge managed to make another, if not decisive, revolution: with the introduction of the Marlboro Country concept, real milestones were set in terms of marketing and advertising. After all, the brand is still associated – and despite the extensive ban on advertising – with an exciting adventure in the Wild West..
How strong are Marlboro cigarettes? Talking about universal strength in relation to the Marlboro cigarettes is correspondingly difficult given the many options currently available. You should be aware of at least the two largest and most important variants: the regular, strong version in the classic red package (with values of 0.9 mg of nicotine and 10 mg of tar and carbon monoxide each), as well as a little a softer version in a gold package (0.5 mg nicotine, 6 mg tar and 7 mg carbon monoxide). In fact, the differences between these two options are also quite large – so it’s worth trying both once. If that’s still not enough for you, you can also try the relatively new no-additive options – or, and here smokers in particular should feel treated with a preference for the lightest possible smoking pleasure.